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PXM for dummies: what product experience management is and why it matters [+ebook]

Content Syndication 31 July, 2019

Today’s consumers expect a great experience across channels. In every vertical, companies try to differentiate themselves by having the right […]

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Your introduction to the product data ecosystem: PIM, PXM, and more
[+ infographic]

Feed Management 4 June, 2019

Is your team using a PIM? What about PXM, MDM, or PIDS? There are so many product data-centered tools and […]

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9 product data edits you should never make manually again

Feed Management 19 February, 2019

Do you spend days or weeks manually editing and tweaking product data before sending it off to your distribution channels? […]

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Why product data cleansing matters to brands & online retailers and how to clean your feed

Feed Management 11 October, 2018

If you’re an online marketer looking to unlock your ad campaign’s full potential, this article, and product data cleansing, are […]

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How to please B2B buyers with winning product information [+ webinar]

Feed Management 2 August, 2018

B2B buyers have complex needs. Trying to cater to their searching and buying habits requires a variety of tools and […]

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Optimize ROAS in ecommerce with these data feed hacks (and custom labels)

Industry Tips & Insights 4 July, 2018

Optimizing ads for ROAS will require healthy data practices and strong Custom Label usage. Here’s how to turn the average […]

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9 common product data feed errors & how to avoid them

Feed Management 18 October, 2017

Over the years, we’ve seen the good, bad, and the ugly when it comes to product data feeds. But while […]

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The 5 Golden Rules of Quality Data Feeds

Feed Management 10 August, 2017

Whether it’s for dynamic ads, product listings, external sales partners or marketing automation campaigns, product or inventory data feeds are […]

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5 signs that you need a more advanced tool for managing your product feeds

Industry Tips & Insights 28 March, 2017

Optimizing product feeds and adapting them to different ecommerce channels is an absolute necessity for online retailers today. But it can also […]

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Boost your performance this holiday shopping season with these insights from 2000+ product data marketers [Infographic]

Industry Tips & Insights 7 November, 2016

‘Tis the season for another round of holiday shopping. What have you done to make sure you capitalize on the opportunities that come […]

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