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PXM for dummies: what product experience management is and why it matters [+ebook]

Content Syndication 31 July, 2019

Today’s consumers expect a great experience across channels. In every vertical, companies try to differentiate themselves by having the right […]

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Which ecommerce channels are right for your business?

Ecommerce channels 14 May, 2019

Want to add more ecommerce channels to your online marketing strategy but not sure where to start? You’re not alone. […]

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How to boost sales with strong Instagram Shoppable posts

Ecommerce channels 26 February, 2019

Instagram is one of the few marketing channels available today where users are open to, and even enjoy, advertisements. In […]

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Dedicated Instagram Shopping channel is finally here

Ecommerce channels 9 October, 2018

Instagram fills a special place in its users’ hearts. It’s just not like any other social platform. After all, where […]

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Social commerce: why it’s the way to go and how to get there

Ecommerce channels 25 September, 2018

Social commerce is a huge, obvious opportunity for most businesses seeking to connect with customers in the modern age. But […]

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Huge audience, low CPCs: Bing Shopping ads (and how to master them)

Ecommerce channels 26 July, 2018

Bing Shopping made news this year by infusing data from LinkedIn, introducing Local Inventory Ads, making useful UI updates, segmenting […]

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The power of Pinterest Shopping Ads for brands and retailers

Ecommerce channels 14 June, 2018

Updated June 2019 “Everything begins with an idea.” -Earl Nightingale Pinterest is a discovery engine that allows users (Pinners) to […]

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The YouTube Ad formats driving ROI for retailers (and how to use them)

Ecommerce channels 26 April, 2018

Video campaigns get 100% higher CTRs than their static counterparts. Here is every online retailer’s introduction to making YouTube ads […]

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Why more and more online retailers are advertising products on Bing

Ecommerce channels 13 July, 2017

Deciding where to advertise products is no straightforward task for marketers and online retailers. While big players like Amazon, Google […]

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