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Shopee marketplace increases Google Shopping traffic by 1000%

Productsup news 21 June, 2018

It’s common knowledge that brands and online retailers need visibility in order to increase sales and boost traffic from different […]

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Google Product Categories: make taxing taxonomies easy and automated

Industry Tips & Insights 23 May, 2018

Defining Google product categories is one of the most simultaneously crucial and confusing steps in managing a product data feed. […]

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How to increase impressions on Google Shopping by 40%
[Case Study]

Ecommerce channels, Industry Tips & Insights 28 November, 2017

Do you run campaigns on Google Shopping? Do you want to increase your performance? If so, we’d like to let […]

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Boost product discoverability with Google Showcase Shopping Ads

Ecommerce channels 7 November, 2017

When it comes to ecommerce, for retailers and Google alike, the goal is product discoverability. While it may seem straightforward, […]

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Inside a Digital Marketer’s Mind –
with Evan Kirkpatrick (Elite SEM)

Industry Tips & Insights 27 October, 2017

In our series “Inside a Digital Marketer’s Mind,” marketing experts from various industries tell us their thoughts on the current […]

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Google Manufacturer Center
– Why it matters and how it works

Content Syndication 12 October, 2017

Although Google Manufacturer Center was introduced to the US market in 2015, it was not until 2017 that it expanded […]

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Google Customer Match for Shopping: Helping you reconnect with past customers

Ecommerce channels 6 July, 2017

Google rolled out Customer Match for Shopping campaigns alongside similar audience in May 2017. Just like Similar Audience, Customer Match […]

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Find your next customer with Google Similar Audience for Search and Shopping

Ecommerce channels 29 June, 2017

It has been over a year in beta, but in May 2017, Google finally announced that it is rolling out […]

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Comparing Google & Facebook: The two most popular platforms for retail marketers

Ecommerce channels 8 June, 2017

Search platform Google and social platform Facebook, each a leader in their industry, have come to be two of the […]

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Build trust & get valuable customer feedback with Google Customer Reviews

Ecommerce channels 2 June, 2017

Building trust and forging relationships with customers has always been a vital aspect of ecommerce. But it can also be […]

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Productsup provides a leading platform for product content integration, syndication and feed management. The SaaS solution helps enterprise brands and retailers to stay agile and to be at the forefront of digital transformation.