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NEWS: The latest in product feeds + ecommerce [Q4 2019]

Industry Tips & Insights 10 December, 2019

What’s new this quarter in product data feeds, your favorite marketing and shopping channels, and the ecommerce universe? Read on […]

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NEWS: The latest in product feeds + ecommerce [Q3 2019]

Industry Tips & Insights 30 September, 2019

What’s new this quarter in product data feeds and the ecommerce universe? Read on for the perfect helping of industry […]

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A/B testing: How to strengthen your product data and channel performance

Feed Management 27 August, 2019

Today’s consumers prefer seeing ads that are so relevant they think “wow, I do want that product! How did they […]

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5 Custom label strategies retailers should be using

Industry Tips & Insights 14 March, 2019

Custom labels are one of the most important and popular ways that a product feed (or catalog) can help support […]

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Google Merchant Center: the what, why, and how to master it

Ecommerce channels 18 September, 2018

Whether you’re a small local shop or an international corporation, in order to advertise on Google, you’ll need to work […]

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Drive in-store foot traffic with Google Local Inventory ads

Ecommerce channels 4 September, 2018

Google Local Inventory ads are yet another incredible avenue for brands and retailers using Google Shopping to reach their customers. […]

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What retailers need to know about the Google Shopping Actions program

Industry Tips & Insights 12 July, 2018

We briefly mentioned the Google Shopping Actions program in our previous post about Google Express. But because the initiative is […]

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5 most common Google Shopping errors & how to fix them [+ webinar]

Ecommerce channels 10 July, 2018

How can online retailers be sure their feed is Google-ready? Productsup sat down with Google’s Amanda Rodriguez, Performance and Shopping […]

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Google announces new tools for retailers to track & increase in-store sales from online shoppers

Industry Tips & Insights 6 July, 2018

There’s no denying the impact online shopping (not to mention Google Shopping) has had on brick-and-mortar stores around the world. […]

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Google Shopping feed specification updates for 2018 are here

Ecommerce channels 2 July, 2018

Google has released their 2018 update of specifications for the Google Shopping feed. For the most part, these changes should […]

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