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Why more and more online retailers are advertising products on Bing

Ecommerce channels 13 July, 2017

Deciding where to advertise products is no straightforward task for marketers and online retailers. While big players like Amazon, Google […]

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2016 Update for Google Shopping Products Feed Specs

Ecommerce channels 20 July, 2016

If you’re in the business of e-commerce, you’ll be well aware that Google Shopping is by far the channel with […]

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Google Merchant Promotions available on mobile for Germany

Ecommerce channels 29 April, 2016

Google Merchant Promotions are a great way to attract shoppers to your product ad and should certainly be integrated into […]

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Google: From search engine to marketing platform… to marketplace!

Ecommerce channels 29 May, 2015

Google: From search engine to marketing platform… to marketplace! Last week an anonymous author at the Wall Street Journal announced […]

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Google Shopping Ads on Youtube’s TrueView

Ecommerce channels 27 May, 2015

Youtube is known as a platform that hosts user-generated videos, both network and professional. Five years ago, Youtube introduced TrueView […]

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With so much tinsel in the tree, how will they spot me this holiday season?

Industry Tips & Insights 17 November, 2014

The harsh truth: You may have wasted your time with your holiday season planning. But wait, it’s not too late! […]

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Google merchant promotions now available in Europe – and supported by Productsup

Ecommerce channels, The Productsup Platform 9 October, 2014

Did you know that you can enhance your Google Shopping Ads by including “special offers”? So you’re shopping online for a […]

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Productsup provides a leading platform for product content integration, syndication and feed management. The SaaS solution helps enterprise brands and retailers to stay agile and to be at the forefront of digital transformation.