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How to increase average shopping cart value in ecommerce with better product data

Industry Tips & Insights 5 November, 2019

Your marketing team may already be analyzing hotspots and testing CTAs to drive better product performance online. However, typical performance […]

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Build a successful m-commerce strategy by leveraging your product feed and channels

Industry Tips & Insights 15 October, 2019

Mobile commerce, or “m-commerce,” has already taken the world by storm. One third of ecommerce is now mobile-driven, and “perusing […]

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Why marketplaces keep growing

Industry Tips & Insights 24 September, 2019

We’ve seen massive marketplace growth over the past decade, and that growth shows no signs of slowing down. Worldwide, revenues […]

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6 Facebook tools to boost your cross-border ecommerce performance

Ecommerce channels 12 September, 2019

Cross-border advertising is a very different beast from regular online advertising. To successfully take your business international, getting informed about […]

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5 channel and product data strategies for engaging Gen Z in ecommerce

Industry Tips & Insights 6 August, 2019

Everyone knows Millennials love avocado toast and Gen Z loves selfies. Right? While these may be common stereotypes, they don’t […]

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PXM for dummies: what is product experience management and why does it matter [+ebook]

Content Syndication 31 July, 2019

Shopping today doesn’t happen in a silo. It’s a complete experience that spans channels, devices, and maybe even languages. That’s […]

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How to update your product content strategy and reach digitally native B2B buyers

Industry Tips & Insights 17 July, 2019

B2B buying has always been a complicated dance. In the past, sales representatives needed to master their role, develop perfect […]

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How to leverage performance analytics and drive product sales in feed-based marketing

Industry Tips & Insights 9 July, 2019

Whether it’s testing ad copy or finding the best targeting technique, marketers rely on analytics to maximize results and supercharge […]

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The rise of “walled gardens” in ecommerce and how to break through them

Industry Tips & Insights, Productsup news 28 May, 2019

Digital walls play a very important role in the modern age of technology. From ecommerce to mobile apps to almost […]

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Which ecommerce channels are right for your business?

Ecommerce channels 14 May, 2019

Want to add more ecommerce channels to your online marketing strategy but not sure where to start? You’re not alone. […]

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