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Shoppable images and creative made easy: Google, Instagram, what’s next?

Industry Tips & Insights 21 January, 2020

Global companies (the kind that are key players and household names who can afford just about anything) have been making […]

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[VIDEO] How to measure your product experience success

Industry Tips & Insights 2 January, 2020

Modern ecommerce is all about the consumer, and businesses are pushing to create experiences that will please their audience at […]

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How to increase average shopping cart value in ecommerce with better product data

Industry Tips & Insights 5 November, 2019

Your marketing team may already be analyzing hotspots and testing CTAs to drive better product performance online. However, typical performance […]

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How to succeed in automotive ecommerce with dynamic advertising

Content Syndication 29 October, 2019

Consumers have Tesla-high expectations about the car buying experience. Despite these expectations, businesses often struggle to offer a fully modernized […]

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Why marketplaces keep growing

Industry Tips & Insights 24 September, 2019

We’ve seen massive marketplace growth over the past decade, and that growth shows no signs of slowing down. Worldwide, revenues […]

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6 Facebook tools to boost your cross-border ecommerce performance

Ecommerce channels 12 September, 2019

Cross-border advertising is a very different beast from regular online advertising. To successfully take your business international, getting informed about […]

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How to calculate the ROI of your product data in order to drive more returns

Industry Tips & Insights 3 September, 2019

Performance marketing is all about defining exactly how much value each ad, campaign, and listing brings. It takes a lot […]

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5 channel and product data strategies for engaging Gen Z in ecommerce

Industry Tips & Insights 6 August, 2019

Everyone knows Millennials love avocado toast and Gen Z loves selfies. Right? While these may be common stereotypes, they don’t […]

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PXM for dummies: what is product experience management and why does it matter [+ebook]

Content Syndication 31 July, 2019

Shopping today doesn’t happen in a silo. It’s a complete experience that spans channels, devices, and maybe even languages. That’s […]

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How to leverage performance analytics and drive product sales in feed-based marketing

Industry Tips & Insights 9 July, 2019

Whether it’s testing ad copy or finding the best targeting technique, marketers rely on analytics to maximize results and supercharge […]

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