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11 tips for high-quality product images

Facebook, Google Shopping, Marketing Channels, Resources, Tips & Best Practices 8 February, 2018

How many times have you chosen not to buy a product online because of the image? Maybe you’ve decided against […]

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How to increase impressions on Google Shopping by 40%
[Case Study]

Google Shopping, Marketing Channels, Tips & Best Practices 28 November, 2017

Do you run campaigns on Google Shopping? Do you want to increase your performance? If so, we’d like to let […]

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Boost product discoverability with Google Showcase Shopping Ads

Google Shopping, Marketing Channels 7 November, 2017

When it comes to ecommerce, for retailers and Google alike, the goal is product discoverability. While it may seem straightforward, […]

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Google Manufacturer Center
– Why it matters and how it works

Google Shopping, Marketing Channels 12 October, 2017

Although Google Manufacturer Center was introduced to the US market in 2015, it was not until 2017 that it expanded […]

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Google Customer Match for Shopping: Helping you reconnect with past customers

Google Shopping, Marketing Channels 6 July, 2017

Google rolled out Customer Match for Shopping campaigns alongside similar audience in May 2017. Just like similar audience, Customer Match […]

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Find your next customer with Google Similar Audience for Search and Shopping

Google Shopping, Marketing Channels, Tips & Best Practices 29 June, 2017

It has been over a year in beta, but in May 2017, Google finally announced that it is rolling out […]

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Comparing Google & Facebook: The two most popular platforms for retail marketers

Facebook, Google Shopping, Marketing Channels 8 June, 2017

Search platform Google and social platform Facebook, each a leader in their industry, have come to be two of the […]

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Build trust & get valuable customer feedback with Google Customer Reviews

Google Shopping, Marketing Channels 2 June, 2017

Building trust and forging relationships with customers has always been a vital aspect of ecommerce. But it can also be […]

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Google brings shopping ads to mobile Image Search with Google Similar items & Style ideas

Google Shopping 16 May, 2017

In March & April 2017, Google confirmed the release of two new complimentary fashion-focused features for Google image search in […]

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Earn more view-through conversions for Google Shopping by optimizing your product feed

Google Shopping, Tips & Best Practices 9 May, 2017

Google has made a number of updates to its shopping platform in the first quarter of 2017. In this post, […]

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