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Google Customer Match for Shopping: Helping you reconnect with past customers

Google Shopping, Marketing Channels 6 July, 2017

Google rolled out Customer Match for Shopping campaigns alongside similar audience in May 2017. Just like similar audience, Customer Match […]

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Find your next customer with Google Similar Audience for Search and Shopping

Google Shopping, Marketing Channels, Tips & Best Practices 29 June, 2017

It has been over a year in beta, but in May 2017, Google finally announced that it is rolling out […]

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Comparing Google & Facebook: The two most popular platforms for retail marketers

Facebook, Google Shopping, Marketing Channels 8 June, 2017

Search platform Google and social platform Facebook, each a leader in their industry, have come to be two of the […]

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Build trust & get valuable customer feedback with Google Customer Reviews

Google Shopping, Marketing Channels 2 June, 2017

Building trust and forging relationships with customers has always been a vital aspect of e-commerce. But it can also be […]

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Google brings shopping ads to mobile Image Search with Google Similar items & Style ideas

Google Shopping 16 May, 2017

In March & April 2017, Google confirmed the release of two new complimentary fashion-focused features for Google image search in […]

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Earn more view-through conversions for Google Shopping by optimizing your product feed

Google Shopping, Tips & Best Practices 9 May, 2017

Google has made a number of updates to its shopping platform in the first quarter of 2017. In this post, […]

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How to increase your Google Shopping click-through-rate by 40% [Case Study]

Google Shopping, Marketing Channels, Tips & Best Practices 24 October, 2016

Are you looking for innovative ways to increase your Google Shopping click-through-rate? Workwear is not the only thing that GenXtreme.de are experts […]

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2016 Update for Google Shopping Products Feed Specs

Google Shopping, Marketing Channels 20 July, 2016

If you’re in the business of e-commerce, you’ll be well aware that Google Shopping is by far the channel with […]

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Google Feed Rules vs. Productsup

Google Shopping, Marketing Channels, The Productsup Platform 23 June, 2016

You’ve probably heard the news that Google has added a new function in its Merchant Center to help advertisers and […]

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Google Merchant Promotions available on mobile for Germany

Google Shopping, Marketing Channels 29 April, 2016

Google Merchant Promotions are a great way to attract shoppers to your product ad and should certainly be integrated into […]

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Productsup is the leading cloud-based solution for product data management. Import product data from multiple sources, analyze and optimize it, and distribute custom feeds to unlimited destinations - quickly and easily.