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Comparing Google & Facebook: The two most popular platforms for retail marketers

Facebook, Google Shopping, Marketing Channels 8 June, 2017

Search platform Google and social platform Facebook, each a leader in their industry, have come to be two of the […]

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Build trust & get valuable customer feedback with Google Customer Reviews

Google Shopping, Marketing Channels 2 June, 2017

Building trust and forging relationships with customers has always been a vital aspect of e-commerce. But it can also be […]

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Google brings shopping ads to mobile Image Search with Google Similar items & Style ideas

Google Shopping 16 May, 2017

In March & April 2017, Google confirmed the release of two new complimentary fashion-focused features for Google image search in […]

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Earn more view-through conversions for Google Shopping by optimizing your product feed

Google Shopping, Tips & Best Practices 9 May, 2017

Google has made a number of updates to its shopping platform in the first quarter of 2017. In this post, […]

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How to increase your Google Shopping click-through-rate by 40% [Case Study]

Google Shopping, Marketing Channels, Tips & Best Practices 24 October, 2016

Are you looking for innovative ways to increase your Google Shopping click-through-rate? Workwear is not the only thing that GenXtreme.de are experts […]

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2016 Update for Google Shopping Products Feed Specs

Google Shopping, Marketing Channels 20 July, 2016

If you’re in the business of e-commerce, you’ll be well aware that Google Shopping is by far the channel with […]

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Google Feed Rules vs. Productsup

Google Shopping, Marketing Channels, The Productsup Platform 23 June, 2016

You’ve probably heard the news that Google has added a new function in its Merchant Center to help advertisers and […]

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Google Merchant Promotions available on mobile for Germany

Google Shopping, Marketing Channels 29 April, 2016

Google Merchant Promotions are a great way to attract shoppers to your product ad and should certainly be integrated into […]

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Google Shopping Update: GTIN Mandatory in 2016

Google Shopping, Marketing Channels 12 February, 2016

As any seasoned Merchant Center seller knows, Google’s Product Feed Specifications are updated annually in September. However, this is not […]

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Best Practice Guide for your Google Shopping Feed

Google Shopping, Marketing Channels, Tips & Best Practices 2 December, 2015

Become a Google Shopping feed expert! As you may know, the better the quality of your product feed, the better your […]

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Productsup is the leading cloud-based solution for product data management. Import product data from multiple sources, analyze and optimize it, and distribute custom feeds to unlimited destinations - quickly and easily.