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Why more and more online retailers are advertising products on Bing

Ecommerce channels 13 July, 2017

Deciding where to advertise products is no straightforward task for marketers and online retailers. While big players like Amazon, Google […]

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Google Customer Match for Shopping: Helping you reconnect with past customers

Ecommerce channels 6 July, 2017

Google rolled out Customer Match for Shopping campaigns alongside similar audience in May 2017. Just like Similar Audience, Customer Match […]

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Find your next customer with Google Similar Audience for Search and Shopping

Ecommerce channels 29 June, 2017

It has been over a year in beta, but in May 2017, Google finally announced that it is rolling out […]

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A closer look at the Facebook Dynamic Ads for Travel product catalog

Ecommerce channels, Industry Updates 20 June, 2017

Since their release two years ago, Facebook Dynamic Ads (previously known as Facebook Dynamic Product Ads) have grown to become […]

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Comparing Google & Facebook: The two most popular platforms for retail marketers

Ecommerce channels, Industry Updates 8 June, 2017

Search platform Google and social platform Facebook, each a leader in their industry, have come to be two of the […]

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Build trust & get valuable customer feedback with Google Customer Reviews

Ecommerce channels, Industry Updates, Uncategorized 2 June, 2017

Building trust and forging relationships with customers has always been a vital aspect of ecommerce. But it can also be […]

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6 reasons why your ecommerce store should advertise products on idealo

Ecommerce channels 31 May, 2017

These days, price comparison sites are much more than a place for shoppers to simply compare prices. Rather, they have […]

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Google brings shopping ads to mobile Image Search with Google Similar items & Style ideas

Ecommerce channels 16 May, 2017

In March & April 2017, Google confirmed the release of two new complimentary fashion-focused features for Google image search in […]

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Earn more view-through conversions for Google Shopping by optimizing your product feed

Feed Management 9 May, 2017

Google has made a number of updates to its shopping platform in the first quarter of 2017. In this post, […]

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How to tell a visual product story with Facebook Collection mobile ads

Ecommerce channels 26 April, 2017

Updated April 2018 Over the last few years, Facebook has been pushing for a more immersive and visual mobile shopping […]

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Facebook Dynamic Ads Product Catalog Guide

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